International Market Development Manager - China
Drive international student recruitment growth across China while building strong education partnerships and market presence.
About the role:
Skills Group is looking for an experienced International Market Development Manager to lead student recruitment and partner engagement across the China market. Based in Wiri, Auckland, this is a relationship-driven international sales role focused on growing student enrolments, developing education partnerships, and expanding Skills Group’s presence across China.
You’ll work closely with education agents, partners, and internal stakeholders to grow enrolments, strengthen long-term relationships, and support Skills Group’s international education strategy. Alongside a competitive base salary, this role also includes an incentive structure linked to performance outcomes.
This role requires travel to China approximately twice per year. Mandarin language capability is essential. Vietnamese language skills would also be advantageous.
What you will be doing:
Develop and deliver regional recruitment and market growth plans
Build and manage strong relationships with education agents and partner organisations across China
Identify new partnership and international sales opportunities
Promote Skills Group through events, education fairs, and offshore market activity
Support prospective students and agents with programme and admissions enquiries
Monitor recruitment performance, conversion rates, and market trends
Prepare reporting, market analysis, and recruitment insights
Work collaboratively with internal teams to improve student experience and enrolment outcomes
Represent Skills Group professionally both in New Zealand and internationally
Ensure recruitment activity aligns with immigration and compliance requirements
What we are looking for:
Experience in sales, ideally international sales, business development, or student recruitment
Background in the international education sector highly desirable
Strong relationship-building and stakeholder management skills
Charismatic, confident, and naturally people-focused communication style
Commercially minded with experience working towards growth or revenue targets
Excellent verbal and written communication skills
Fluent Mandarin language capability essential
Vietnamese language skills advantageous
Full New Zealand Driver Licence and willingness to travel to China approximately twice per year
Why join us?
At Skills Group, we’re passionate about building better futures through education and training. You’ll join a collaborative, purpose-driven organisation where your work directly contributes to creating life-changing opportunities for students both in New Zealand and internationally.
You'll enjoy:
Health & wellbeing: Fully subsidised Southern Cross medical insurance, TELUS Health EAP, and annual flu vaccinations
Flexible work & leave: Flexible working arrangements, birthday leave, long service leave, and enhanced bereavement leave
Financial benefits: 3.5% KiwiSaver contribution, 2% SuperLife contribution, and a $500 referral bonus
Learning & development: LinkedIn Learning access, Future Fit development opportunities, and ongoing professional growth support
If you’re passionate about international sales, relationship building, and creating meaningful education opportunities, we’d love to hear from you. Apply now! Please note: visa sponsorship is not available for this position. All applicants must be a Permanent Resident or New Zealand Citizen.
- Department
- Skills Institute - International
- Role
- International Market Development Manager
- Locations
- Skills Institute - Wiri